Brief and assessment
We define the issue, service, audiences, background and available resources.
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Strategy · Content · Materials
Environmental communication campaigns
Technical and communication design for campaigns on waste, energy, water and sustainability for public bodies, businesses and organisations.
Technically grounded communication
It takes more than an attractive poster.
An environmental campaign should turn complex information into clear everyday decisions. I define the message around how the service actually works, the relevant requirements and the actions the campaign seeks to enable.
I combine experience in local government and public services with environmental expertise and clear writing. The resulting materials remain accessible without losing technical accuracy or promising what the service cannot deliver.
What it may include
A complete campaign or the work packages you need.
- Initial assessment, audiences, objectives and key message
- Campaign plan, schedule, channels and local adaptation
- Copy for posters, leaflets, infographics, websites and social media
- Scripts and structures for short videos and educational pieces
- Materials for households, businesses, schools or council staff
- Monitoring indicators and criteria for evaluating results
How I work
Four stages from need to finished materials.
Strategy and message
I establish the central idea, priority messages, tone and channels.
Content production
I prepare the agreed copy, visual structures, scripts and materials with defined review rounds.
Launch and monitoring
I organise delivery and propose indicators to measure reach and response.
Areas of work
Waste, recycling, energy, water and place.
Campaigns may cover waste prevention, recycling, civic amenity sites and reuse spaces, energy efficiency, self-consumption, water conservation, biodiversity and other environmental services.
Frequently asked questions
Before I prepare a proposal.
Can you provide content only?
Yes. The work may cover strategy, technical copy, scripts or digital artwork only, or be coordinated with design, print, audiovisual and environmental education specialists.
Do you work with small public bodies?
Yes. The scope can be divided into stages and adapted to each organisation’s budget, channels and internal resources.
How is the fee calculated?
It depends on the audiences, number of materials, languages, review rounds, production needs, timetable and level of coordination.
Do you have an environmental service or challenge that needs a clearer explanation?
Tell me the objective, audience, area and planned materials. I will prepare a clear, tailored proposal in defined stages.